Mahindra and Ford Enter Alliance For Product Development
Mahindra and Ford have agreed to jointly explore strategic cooperation with a moto to drive growth in auto world. Both car makers have agreed to collaborate and work together for a period up to 3 years. The two say they would explore joint product development – though it is not clear if this is specific to India or other markets too.
Ford will help Mahindra from India to global market. It will spread some light on the electric car development globally with the joint cooperation. The two may also cooperate on mobility programs, connected vehicles, and commercial efficiencies.
“Ford is committed to India and this alliance can help us deliver the best vehicles and services to customers while profitably growing in the world’s fifth largest vehicle market. Our two companies have a long history of cooperation and mutual respect. The memorandum of understanding we have signed today with Mahindra will allow us to work together to take advantage of the changes coming in the auto industry.